Forbes
Careers data-led campaign
Selected coverage
A selected set of public linked placements from agency-side Digital PR work. Client and campaign details are deliberately kept light where needed, and NDA-sensitive work is not broken out in detail.
Careers data-led campaign
US state-level data campaign
Motoring data-led campaign
Careers data-led campaign
State-level roads campaign
Entertainment data-led campaign
Household cost data campaign
Local data-led campaign
Expert and social risk campaign
Entertainment data-led campaign
How to read this page
The purpose of this page is to show the type of media environments and campaign formats I have worked across, not to publish confidential client information. Where public examples are listed, campaign descriptions stay deliberately broad.
The strongest use of this experience is campaign review: understanding what journalists are likely to use, question, ignore or push back on before a team reaches outreach.
Work with me
Send over the stage you are at, what exists already and what you want pressure-tested. I can review campaign direction, methodology, source pages, releases, expert commentary or the workflow around them.